Human Resource Management Strategy Through Leadership Communication and Employee Involvement in the Institution Itb Higher Education Haji Agus Salim

Abstract

This study aims to analyze the influence of leadership communication and employee involvement on work productivity through the mediation of human resource management (HR) strategies at ITB Haji Agus Salim Bukittinggi. In the context of global competition and digital transformation, higher education institutions are required to improve organizational performance through effective human resource governance. The quantitative approach is used with explanatory research methods and pathway analysis techniques to test the relationships between variables. The research population included lecturers and education staff with sampling using the Slovin formula.

The results of the study show that leadership communication has a significant positive effect on human resource management and employee productivity. On the other hand, employee involvement has a negative effect on HR management, but it still has a positive impact on productivity. HR management strategies have been shown to have a partial mediating role in the relationship between leadership communication and employee engagement on productivity. The implications of this study emphasize the importance of integration between leadership behavior, employee engagement, and HR management systems in creating a productive and competitive work environment in the higher education sector.