Strategic Technological Entrepreneurship Innovation and its Impact on SME’s: A Cross-Case Analytical Study in the Indian Context
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Abstract
The rapid advancements in technological innovation have influenced business operations across industries, and Entrepreneur of SMEs in particular have recognized the strategic importance of technological innovation to enhance growth and competitiveness. In this paper, we study the technological innovations in SME’s using a case study-based approach to assess their impact based on five dimensions and identify two factors: product innovation and product diversification, which were validated using in-depth interviews and observations with firms in our research methodology.
The findings of this paper provide valuable insights into the strategic technological innovations used by the SME firms and how they are impacting them. They highlight the real-time practical operational aspects of the firms and how they are utilizing technological innovations in their businesses.