Womepreneur Challenges and Measures: A Comparative Literature Analysis of Ethiopia and India

Abstract

In light of the fact, entrepreneurial development is now of utmost importance to countries economic growth. From the very beginning, males have dominated this phenomenon. Women have been observed to actively participate in economic activities in the unorganized sector despite being burdened with family and household responsibilities and the socioeconomic environment as a whole discriminates against them. Despite the widespread recognition that women's entrepreneurship contributes significantly to economic growth, their level of development has remained on a downward trend. The objective of this comparative study is to assess womepreneurs challenges and measures in Ethiopia and India where data was obtained from various literatures from both countries, the Global Entrepreneurship Monitor and the Global Entrepreneurship Index reports. According to the study findings access to finance, work premises, education and training in entrepreneurship and managing business, market and marketing related Issues, and cultural barriers are the most significant challenges faced by womepreneurs in both countries. India is better for womepreneur as compared to Ethiopia, except cultural support for entrepreneurship. In addition, the Indian government's initiatives encourage and promote womepreneurs. The researchers recommended, both countries should design sustainable program focusing on development of women’s entrepreneurial competence through training and business advisory services.  In addition, it is recommended that more awareness activities should be conducted through religious and local leaders in order to bring about a cultural shift that encourages women to engage in business.